The sessions to book in your diary
Turing Theatre30 mins
While some travel companies are plunging headfirst into apps, many travel companies swear by direct email. We hear from the email specialists on what works to increase conversion, the best subject lines and the best times to send to get your email read.
Lovelace Theatre45 minsOur flagship panel with CEOs, CTOs, CIOs and CMOs from across the travel sector talking about strategy for the coming 12 months. The panel looks at taking advantage of high travel demand after two years of decimated travel, re-engaging customers, new tools to help drive and increase revenues.
Lovelace Theatre45 mins
Big travel brands like Virgin and Tourism Ireland have invested in marketing via TikTok. What is best practice on a platform better known for music and dance videos and can it provide return on investment? Can it get people travelling again?