07 Feb 2019

DATUMIZE TO LAUNCH NEW ADVANCED ANALYTICS PRODUCT AT TRAVEL TECHNOLOGY EUROPE

Datumize, the actionable data company, presents brand new product adapted to the intelligence needs of travel companies at TTE2019

DATUMIZE is exhibiting at Travel Technology Europe for the first time in 2019 and will use the event as a platform to launch a unique tool for travel companies to generate value from requests data.

L2B Advanced Analytics is the name of this all-in-one product that allows travel companies to discover their traveller’s shopping patterns and measure their distribution system performance.

The product has been designed to allow travel companies to enjoy compelling insights from data related to all the interactions their customers had during the whole look2book funnel (availability, details, and booking) on any of their sales channels (web, app, API/XML).

Having this new intelligence, at the right moment and in the proper format, is crucial to defining better growth strategies. Travel companies are aware that the only way to increase booking conversion is by a deep understanding of their demand. 

Mapping of the traveller or client shopping behavior (requests, interactions, search preferences, drop-off points) provides travel companies with powerful information to improve the product, offer and catalog based on real demand.

L2B Advanced Analytics helps wholesalers, bed-banks, tour operators, airlines, hotels, cruise operators and even OTAs to detect new sales opportunities, but also improve customer experience with better system performance, monitoring and tracking issues, timeouts and overall technical performance in a real-time mode.

DATUMIZE L2B Advanced Analytics is software as a service that covers the whole data chain, ensuring capturing, processing, and visualization of the travel omnichannel distribution. It’s non-intrusive and GDPR compliant.

BUYERS CAN FIND DATUMIZE ON STAND T86

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