Niel Koekemoer is a seasoned travel technology leader and current CTO at TourAxis, a multibrand travel company reshaping the group touring landscape. With a strong background in building scalable platforms across both the airline and tour operator sectors, Niel has collaborated with global brands including British Airways, Wizz Air, EasyJet, Iberia, Panasonic, and Sony. His expertise spans travel eCommerce, inflight applications, offline commerce, and distributed communication systems.

At TourAxis, Niel leads the technology and digital strategy across several travel brands, focusing on streamlining operations, enhancing customer journeys, and delivering high-performance digital experiences. He is currently driving a strategic pivot toward a personalisation-first technology approach—placing customer insight, journey design, and
relevance at the heart of all digital touchpoints.

Known for his pragmatic yet visionary approach, Niel understands the real-world challenges of scaling digital infrastructure in a fast-evolving, resource-constrained industry. He brings a practical mindset to solving these challenges with solutions that are both innovative and achievable.