
The 2025 TravelTech Show opened with a captivating keynote from LJ Rich, world-renowned AI music artist and BBC Click presenter. Known for her trailblazing AI-enhanced musical performances, LJ took audiences on a multimedia journey through how artificial intelligence is transforming travel, from inspiration and booking to the in-destination experience.
On Day Two, Tareque Choudhury, Vice President of Technology at Dubai Airports, shared how the world’s busiest international hub is leveraging technologies like AI, facial recognition, autonomous vehicles, and biometric systems to enhance efficiency and elevate the passenger journey.
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“There are so many different suppliers, great to meet in one place to have scheduled meetings but also to come across suppliers you weren’t away of. You can get a huge mix of meetings and also conference sessions.”
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“We come along to network with partners and also to research different technologies and operators that we can integrate our products and service with. Partners that we can plug in to and TravelTech Show offers one location to meet with a whole range of suppliers under one roof.”
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“It’s always good to catch up with suppliers and see who the new kids on the block are. I’ve been really impressed at the quality of the stands and everyone is out in full force. Really glad I came this year!”
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“There are combination of things that make TravelTech Show worthwhile. Meeting potential new suppliers, networking with people you already know and who you meet for the first time, and it has been really interesting hearing some of the sessions, particularly around the topic of the moment, AI.”

Thought-provoking conference programme
We set out to spark industry-wide inspiration.
Here's some of what we did:
- Diverse sessions: We covered everything from cutting-edge innovation to financial strategies and a total travel industry overhaul.
- Key discussions: Participants discussed topics such as sustainability, AI-driven OTP traffic, automation, and the future of airline distribution and payments.
- Hands-on learning: A masterclass on travel technology offered practical insights and skills.
What’s next?
Next year, prepare for even more groundbreaking sessions, future-focused conversations, and expert-led workshops.
Check out how we shaped the future—and get excited for what’s coming next!



International exhibitor list
In 2025, we brought together over 70 businesses, offering a unique blend of expertise and innovation:
- Industry giants: Global tech leaders shared their insights on driving tech modernisation.
- Innovative startups: Our Trailblazers showcased fresh ideas and cutting-edge solutions.
- Pioneering leaders: Visionaries transforming the industry guided to help boost your business performance.
What’s next?
Next year, expect an even more diverse mix of industry experts and trailblazers, ready to guide your brand on its tech journey.
Check out how we set the stage for what’s to come!
Show features
From inspiring keynotes to hands-on tech zones, TravelTech Show 2025 was packed with unmissable features designed to spark ideas, create connections, and showcase the very best in travel innovation. Whether visitors came to explore new solutions, learn from the experts, or network with peers, there was something for everyone.


Business Travel Tech Zone
The Business Travel Tech Zone was ideal for meeting and learning more about the latest business travel technology solutions and tools.
Situated right in the middle of the Business Travel Show Europe and TravelTech Show, these back-office tools and systems helped businesses streamline operations and improve efficiencies.

Tech huddles
Visitors came prepared to be intellectually stimulated as they delved into an array of captivating topics that shape the future of travel in the tech huddles on both show days.
Here's a glimpse into the topics discussed in 2025
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Data That Delivers: How clean data, smart CRM, and AI are fuelling the future of travel growth
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From Prompt to Profit: Practical AI hacks every travel CIO should be using right now
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5 Game-Changing Ways to Use AI Today: Boost your travel company’s competitive edge with simple, strategic steps
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Sabre’s Scribe Problem is Everyone’s Problem: What’s your tech solution?


Tech pavillion
The Tech Pavilions at TravelTech Show 2025 were a clear favourite among visitors, offering a smarter, more efficient way to explore the show floor. Grouped by themes like AI, payments, automation, marketing, and sustainability, these curated zones brought together top suppliers and innovative startups in one place. It was the perfect setup for discovering targeted solutions, having meaningful conversations, and making faster, more valuable business connections.

YouWork
A space to catch up on emails, make important calls, or host meetings without leaving the action. YouWork was the ultimate co-working place conveniently located on the show floor. For the first time, in 2025 we opened the space to everyone! Stay connected, efficient, and maximise your time at the event. Work smart, not hard.


Expert Advice Hub
Attendees at the 2025 TravelTech Show had the opportunity to get their burning tech questions answered by industry experts.
- Expert guidance: From implementing generative AI to streamlining your tech stack, our specialists were on hand to tackle any challenge, big or small.
- Personalised solutions: Tailored advice was offered to address each attendee's unique challenges.
Check it out to see the magic we created and get ready for even more in 2025!

Tech Tours
Visitors embarked on several tours throughout the TravelTech Show exhibition hall and met suppliers who delivered an up close and personal demonstration of their services.
It is a great way to hear from the experts and learn about the latest software in the industry.
Check out 2025's tours to get an idea of what to expect next year.

The Trailblazer Awards
- Innovative pitches: Select exhibitors delivered compelling elevator pitches, demonstrating how their tech could transform travel and tourism, leaving a lasting impression on attendees.
- Trailblazer Awards: A highlight of the event, the awards saw Acai take the top spot, standing out among strong competition from Spark Travel, Travel Intelligence, Trawelt and Zetexa
What’s next?
Next year, anticipate more groundbreaking innovations and fierce competition as the Trailblazer Awards continue to spotlight the future of travel tech.
Check it out to relive the excitement and see what’s on the horizon!

